Downloadable computer software for broadcasting, transmitting, receiving, accessing, viewing, uploading, sharing, integrating, encoding, decoding, displaying, formatting, organizing, storing, caching, transferring and streaming of movies; Downloadable computer software for encoding, decoding, and caching data, text, games, game content, digital media, images, music, audio, video, and animations; Downloadable application programming interface (API) software for encoding, decoding, and caching data, text, games, game content, digital media, images, music, audio, video, and animations; Downloadable software development kits (SDK's) for developing software for broadcasting, transmitting, receiving, accessing, viewing, uploading, downloading, sharing, integrating, encoding, decoding, displaying, formatting, organizing, storing, caching, transferring and streaming of data, text, games, game content, digital media, images, music, audio, video, movies and animations; Downloadable software for streaming television (TV) programming; Downloadable computer software for creating, placing, transmitting and measuring the effectiveness of advertisements

Retail store services featuring books and magazines; online retail store services featuring books and magazines; Retail store services featuring gaming videos, gaming hardware and game software; Retail store services featuring downloadable audio, video, multimedia, emoticons, badges, images and chat colors; retail store services featuring virtual goods and merchandise for use by members of an online community in connection with a designated website featuring streaming video games and related content; Retail store services featuring game software enhancements and components; Retail store services featuring consumer electronics, computer and communications hardware and software, and electronic publications; Arranging sponsorships for the goods and services of others; Administration and coordination of team leagues in the field of video gaming; Administration and coordination of recreational opportunities for individuals who wish to participate in team leagues

Music publishing; Publishing of online works of others featuring user-generated text, audio, video, and graphics; entertainment services, namely, providing online non-downloadable music tailored to viewer's programming preferences; Entertainment services, namely, providing non-downloadable movies and documentaries via a website; Entertainment services, namely, providing online, non-downloadable virtual badges for use in virtual environments created for entertainment purposes

Providing temporary use of online non-downloadable software and software as a service featuring software for encoding, decoding, and caching data, text, games, game content, digital media, images, music, audio, video and animations; Providing temporary use of online non-downloadable software and software as a service featuring software for television (TV) programming; Providing temporary use of online non-downloadable software and software as a service featuring software for creating, placing, transmitting and measuring the effectiveness of advertisements