Children's educational music CDs and DVDs; Digital media, namely, CDs, DVDs, downloadable audio and video files, featuring the fields of downloadable non-fiction books in the field of well-being life lessons, monetary concepts, personal finance and bullying awareness; Pre-recorded CDs featuring musical songs; Downloadable non-fiction books in the field of of well-being life lessons, monetary concepts, personal finance and bullying awareness

Books in the field of well-being life lessons, monetary concepts, personal finance and/or bullying awareness; Flash cards; Pamphlets in the field of bullying awareness and prevention; Posters; Stickers; Children's books; Children's books and dolls sold as a unit; Coloring books; Educational kits sold as a unit in the field of well-being life lessons, monetary concepts, personal finance and/or bullying awareness consisting primarily of children's books, coloring books, pamphlets, flash cards, CD and also including DVDs; Printed pamphlets, brochures, manuals, books, booklets, leaflets, informational flyers, informational sheets and newsletters, adhesive backed stickers, and kits comprised solely of one or more of the foregoing materials in the field of bullying awareness and prevention; Series of non-fiction books in the field of of well-being life lessons, monetary concepts, personal finance and bullying awareness

Cups; Lunch boxes; Money boxes; Piggy banks; Plastic place mats; Plastic plates; Drinking cups for babies and children; Plastic cups; Sippy cups

Board games; Dolls; Manipulative games; Manipulative puzzles; Play money; Tabletop games; Toys, namely, children's dress-up accessories; Toys, namely, puppets and accessories therefor; Children's educational toys for developing counting skills; Children's multiple activity toys; Children's multiple activity toys sold as a unit with printed books; Educational card games; Musical toys; Playing card game accessories, namely, playing card cases, playing card holders, mats for use in connection with playing card games, playing card shuffling devices and dice; Playing cards and card games; Plush dolls; Plush toys; Stuffed and plush toys; Talking toys

On-line retail store services featuring educational materials in the fields of life lessons, monetary concepts, personal finance and bullying awareness, educational materials, school supplies for children, clothing, books, downloadable books, pre-recorded CDs, pre-recorded DVDs, children's books, toys, plush toys, plastic dishware, plastic eating utensils, piggy banks, money boxes, lunchboxes, placemats, posters, pamphlets, flash cards, stickers, coloring books, board games, educational games, card games, backpacks

Education services, namely, providing live and on-line classes, seminars, blogs in the field of well-being life lessons such as bullying awareness, monetary concepts and personal finance; Educational services, namely, conducting conducting classes, seminars, workshops in the field of well-being life lessons, bullying awareness, monetary concepts and personal finance and distribution of course material in connection therewith; Educational services, namely, professional coaching of teachers in the field of teaching methods for teaching well-being life lessons such as bullying awareness, monetary concepts and personal finance provided on a real-time basis during classroom instruction; Educational services, namely, providing providing mentoring, tutoring, classes, seminars and workshops in the fields of well-being life lessons such as bullying awareness, monetary concepts and personal finance; Educational and entertainment services for children, namely, providing interactive play areas, instructional classes in the field of of well-being life lessons such as bullying awareness, monetary concepts and personal finance and social gatherings for children; Educational and entertainment services, namely, providing motivational speaking services in the field of children's entertainment, teaching well-being life lessons such as bullying awareness, monetary concepts and personal finance; Theatrical and musical floor shows provided at performance venues; Entertainment services, namely, live appearances by a costumed character; Entertainment services, namely, personal appearances by a author