Counseling services in the field of availability of facilities and availability of services, namely, matching elder care professionals with providers of skilled nursing, home health care, private duty health care, independent retirement, assisted living, and memory care; placement services, namely, matching consumers with skilled nursing facilities providers, home health care service providers, private duty health care service providers, independent retirement communities, assisted living communities, and memory care communities; providing an on-line searchable database featuring business information in the fields of skilled nursing facilities, home health care services, private duty health care services, independent retirement communities, assisted living communities, memory care communities, and general senior health care services