educational and instructional services, namely, conducting educational classes, conferences, retreats, seminars and workshops all featuring information on aging, body conditioning, diet, energy, exercise, health, fitness, nutrition, sports training, stress management, weight reduction and wellness and distributing instructional materials in connection therewith; entertainment services, namely, live speaking engagements all featuring information on aging, body conditioning, diet, energy, exercise, health, fitness, nutrition, sports training, stress management, weight reduction and wellness; production of radio, television and motion picture films of others for broadcast transmission via broadcast, cable, digital and global computer network; publication of books; personal training services; providing information in the fields of body conditioning, physical exercise and fitness, and sports training; and special event planning