Downloadable software in the nature of a mobile application that enables mobile device users to create, upload, bookmark, view, annotate, share and discover data, information and media content; software downloadable via electronic communications networks and wireless devices that enables electronic communications network users to create, upload, bookmark, view, annotate, share and discover data, information and media content; software to facilitate business promotion, connecting social network users with businesses; downloadable electronic publications in the nature of blogs, photographs, and graphic art in the field of wedding and social event planning; computer e-commerce software to allow users to perform electronic business transactions via a global computer network