Web site analytic services, namely, assessing and analyzing web sites and web site usage for effectiveness in attracting and retaining customers; business monitoring and consulting services, namely, data and behavior analysis to provide strategy, insight, and marketing guidance, and for analyzing, understanding and predicting behavior and motivations, and market trends; advertising and marketing consultancy services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, internet marketing, mobile marketing and other forms of passive, sharable or viral communications channels; consulting services in the field of internet marketing; development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, online community building and digital word of mouth communications; services consisting of the collection, compilation and systemization of data; electronic data collection and data submission services for business purposes, in the fields of advertising and marketing; advertising and marketing