Printed materials and publications, namely, books, newsletters, manuals, journals, workbooks, and magazines in the field of hypnotherapeutic techniques for psychological and physical improvement purposes, including overcoming human addictions; promotional merchandise, namely, calendars, greeting cards, diaries, postcards, stationery, notebooks, book covers, note cards, checkbook covers, bumper stickers, note paper, note pads, paper memo pad cubes, memo pads, bookmarks, and book holders