Printed instructional, educational and teaching materials for school administrators, teachers and adults to conduct a reading program and to teach reading to students from pre-kindergarten through secondary school; printed educational materials, namely, a series of books in the field of fiction, history, geography, art, music, government, politics, sports, entertainment, math and science

educational services, namely, a reading program for pre-kindergarten through secondary school students and distribution of printed books in connection therewith; a program for assessing the level of difficulty of books as part of a reading program