education and entertainment services in the nature of professional football games and exhibitions; providing sports and entertainment information via a global computer network or a commercial on-line service; fan club services; arranging and conducting athletic competitions; entertainment services, namely, musical and dance performances provided during intervals at sports events; educational services, namely, physical education programs and courses of instruction re the game of football; production of radio, television and cable programs, organizing festivals featuring a variety of activities for fans of a professional football team