Mark Identification

Serial Number

75791351

Filing Date

Sep 2, 1999

Trademark by

AMERICAN EXPRESS COMPANY

Classification Information

Magnetic encoded cards and cards containing an integrated circuit chip, namely, smart cards containing programming used to purchase merchandise and services; multi-application computer software operating systems for use with smart cards; smart card readers; computer software designed to enable smart cards to interact with terminals and readers to purchase merchandise and services; telecommunications equipment, namely, point of sale transaction terminals and computer software for transmitting, displaying and storing transaction, identification and financial information in the field of consumer credit

Electrical and Scientific Apparatus

Promoting the goods and services of others through the administration of incentive and loyalty awards programs; arranging and conducting business conferences, conventions and meetings

Advertising and Business

Financial services, namely, providing credit card, debit card, charge card and stored value smart card services; electronic funds and currency transfer services, electronic payments services, namely, electronic processing and transmission of bill payment; cash disbursement services, and transaction authorization and settlement services; travelers check issuance services, money order services, and international banking services, investment banking services, military banking services; financial services for travelers, namely, foreign remittance services; mutual fund investment services, and credit card, purchase protection, travel accident insurance underwriting services; providing an interactive web site featuring information in the field of financial services; computerized credit card verification; electronic cash transactions

Insurance and Financial

electronic transmission of data, documents and information via a secure communications network for the transfer and dissemination of financial payment information in electronic business transactions

Telecommunications

Arranging travel tours as a bonus program for credit card customers; travel agency services, namely, making reservations and bookings for transportation; travel information services

Transportation and storage

Computer security services, namely, providing secured transaction and online security services over a global computer network to ensure the security, authentication and verification of online financial transaction; travel agency services, namely, making reservations and bookings for temporary lodging

Computer and Scientific