computer hardware, namely, electronic labels and tags containing programming and encoding used to initiate communications over electronic communications networks; electronic bar code readers, electronic, optical, and biometric sensors and scanners, and magnetic stripe readers used to initiate communications over electronic communications networks

dissemination of advertising for others via an on-line electronic communications network; management of computerized databases accessible via electronic communiations networks

receiving and transmitting personal and financial information over electronic communiations networks in order to customize electronic data interchanges and to assist with the completion of online transactions between consumers and businesses

electronic storage of personal and financial information over electronic communiations networks in order to customize electronic data interchanges and to assist with the completion of online transactions between consumers and businesses