retail food store services featuring coffee, cappuccino, breakfast specials such as eggs, oatmeal, and waffles, soup, sandwiches, salads, cookies, muffins, breads, brownies, pasta, and chili and franchising services, namely, offering technical assistance in the establishment and/or operation of cafes and retail food stores featuring coffee, cappuccino, breakfast specials such as eggs, oatmeal, and waffles, soup, sandwiches, salads, cookies, muffins, breads, brownies, pasta, and chili