THE GENERIC ADVANTAGE SAME QUALITY, BETTER PRICE

Advertising and Business

Owner

PACIFICARE HEALTH SYSTEMS INC.

HEALTH NET, INC.

BLUE CROSS OF CALIFORNIA

CALIFORNIA PHYSICIANS' SERVICE

THE GENERIC ADVANTAGE

Advertising and Business

Owner

PACIFICARE HEALTH SYSTEMS INC.

HEALTH NET, INC.

BLUE CROSS OF CALIFORNIA

CALIFORNIA PHYSICIANS' SERVICE

PROFILE

Education and Entertainment

Owner

BLUE CROSS OF CALIFORNIA

Dec 31, 1996
CALCARE COMP

Insurance and Financial

Owner

BLUE CROSS OF CALIFORNIA

Oct 17, 1995
CLAIMS KEY

Insurance and Financial

Owner

BLUE CROSS OF CALIFORNIA

Oct 25, 1994
SUPER-QUBE

Insurance and Financial

Owner

BLUE CROSS OF CALIFORNIA

QUBE

Insurance and Financial

Owner

BLUE CROSS OF CALIFORNIA

AMERIWELL

Insurance and Financial

Owner

BLUE CROSS OF CALIFORNIA

WE MAKE THE SYSTEM WORK FOR YOU

Insurance and Financial

Owner

BLUE CROSS OF CALIFORNIA

Jul 27, 1993
FILL THE GAPS

Computer and Scientific

Owner

BLUE CROSS OF CALIFORNIA

BCC PHARMACY PLAN OF CALIFORNIA

Insurance and Financial

Owner

BLUE CROSS OF CALIFORNIA

CONSUMER HEALTH ADVOCATE

Paper Goods and Printed Matter

Owner

BLUE CROSS OF CALIFORNIA

Sep 15, 1992
WE MAKE THE SYSTEM WORK FOR YOU

Computer and Scientific

Owner

BLUE CROSS OF CALIFORNIA

BEHAVIORAL HEALTH ACCESS

Computer and Scientific

Owner

BLUE CROSS OF CALIFORNIA

THE LEARN SERIES

Electrical and Scientific Apparatus

Owner

BLUE CROSS OF CALIFORNIA

Jan 24, 1989
PROFILE

Education and Entertainment

Owner

BLUE CROSS OF CALIFORNIA

Nov 17, 1987
FRAMEWORK

Education and Entertainment

Owner

BLUE CROSS OF CALIFORNIA

Apr 14, 1987
HEALTHSTEPS

Education and Entertainment

Owner

BLUE CROSS OF CALIFORNIA

Jul 9, 1985
HEALTHSTEPS

Education and Entertainment

Owner

BLUE CROSS OF CALIFORNIA

Jun 18, 1985
IT'S YOUR CHOICE

Education and Entertainment

Owner

BLUE CROSS OF CALIFORNIA

Dec 25, 1984